Mirroring a youthful and carefree attitude, preppy garments with vintage flavors are presented encouraging mixing, matching and styling according to the mindset of the day. Evocative of the iconic ’50s, the patinous biker jacket is a summer must-have, boldly combined with fitted pants or faded jeans with printed T-shirts in washed cotton. Western-inspired shirts in plaid and madras patterns along with the fitted denim shirt are wear-everyday-items that complete the summer wardrobe. Perfect for laid-back days are loose fit cargo pants combined with a short sleeved shirt or stonewashed crewnecks with raw edges reminiscent of worn all-time favorites. Floral and ethnic prints, badges, colored stitches and patchwork enhance the authentic feeling of the range as well as sun-faded colors and accessories such as block-striped knee socks for endless styling opportunities.
The Brand of HOUSE House is a clothing brand targeted at young people in the 15–25 age group, offering original street wear collections designed with the latest trends and inspirations in mind. The collections are developed by the design department, which employs highly qualified professionals who are graduates of renowned schools. Inspirations behind the collections come not only from international clothing fairs but also from observing the street, club fashion and broadly-defined pop culture.